Founded in March 2019 by Xavier Drieux and Baptiste Lefranc-Morin, Spark is a digital marketing consultancy specialising in the acquisition of qualified traffic. Today, the agency is made up of some forty experts and assists companies in the creation and management of their advertising campaigns.
The Spark teams have developed two main areas of expertise: paid media (Google Ads, Facebook Ads, Linkedin Ads, etc.) and natural search (SEO). They advise you on the type of strategy to implement: which levers to activate? What types of campaigns? What budget and timing? This global approach is essential today to build an effective and sustainable strategy.
Their knowledge of the essential tools for online sales/lead generation (CRM, Analytics, Mailing...) also allows you to progress more quickly on all your digital issues. With Spark, you can make the most of all the opportunities offered by the different platforms.
Spark has developed a range of skills that will be used for acquisition: creative (with their own in-house creative studio), tracking, data analysis and a real business sense to support each client in their specific challenges and growth.
They have developed a technology that collects, aggregates and analyses data from many different sources and allows cross-platform results to be visualised in real time with customised dashboards, as well as checking a hundred or so business rules on specific indicators.
They offer a performance-based remuneration scheme to align their interests as closely as possible with those of their clients.
Spark currently supports around a hundred clients in both Ecommerce and lead generation for investments generally in excess of €10k per month. Among them, some great names such as Les 3 Suisses, le Slip Français, Jimmy Fairly, Quitoque, Virtuo.
With Spark, we have the same ambition, to grow the business of entrepreneurs through digital. Spark by supporting them in their acquisition campaigns and Silvr by allowing them to finance these campaigns. With Spark, we want to build an ecosystem of experts and thus respond to everyone's problems.